For many businesses, there’s untapped value in incentivizing existing customers to come back more often. How does investment in your core audience stack up — in real dollars and cents — against costs related to customer acquisition?
In this whitepaper, we’ll examine some of the costs associated with acquiring a new customer:
Then, we compare those results to the costs associated with customer retention to see which is more beneficial for shops and restaurants.
Access your whitepaper to learn more.